This is a online advertising that I created as part of my SCCT3213 class subject individual assignment. This assignment required to come out with the creative online advertisement. This particular advertisement I did for Facebook posting in A4 size. The concept of this online advertisement is to focus perfume that presents elegant, sensual and classy. This ad focused on creativity and manipulation of idea that turn the product into formal attire. This to show the perfume is suitable for men that creates elegant and sensual aroma. Besides that, the attire on the perfume is representing the type of perfume and the usefulness. Aside from that, the perfume's attire represents the type of fragrance and its utility. Furthermore, Adobe Photoshop was used to manipulate the look of the product in this Facebook post. Because this is an individual project, I am responsible for conducting all company and product research. Moreover, few copywriting elements have been used in this advertising, such as the title (fragrance that defines you), body content, and lastly the CTA.
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